Parazitii. Bruiaj?

Piesa noua de la Parazitii, daca mai doriti, daca mai poftiti, pamflet electorat pe note (ma rog, pe bituri). Nu pot sa nu observ ca le zice bine poetul si ma bucur ca ”dusmanul nevazut” al trupelor de hip hop de dupa bloc si-a gasit in sfarsit intruparea in ceva identificabil, precum corpul corupt al politicului. whatzupbro?

Altfel, daca e impartiala sau nu, nu prea conteaza, ca, vorba doinei, tot o apa si-un pamant...

E de remarcat, in orice caz!

Toti fiii mei - de Arthur Miller

Mare piesa, la TNB, mari actori in viata. Clasic.

Ca sa lasam critica pe mana specialistilor, sa spunem doar ca tema piesei e onoarea (cel putin, de acolo de unde am ”stat” eu (cine stie, cunoaste) asa se vedea. Vorbe straine de realitatea cruda a zilelor noastre, dar prezente in mintile idealiste ale unor vremuri apuse. Ca, ma aventurez eu sa cred, nici in alte timpuri nu umbla onoarea singura pe strazi si nici nu huzurea. Doctrine au fost si vor mai fi, religii au fost si vor mai fi, si toate se intemeiaza pe ce”ar fi” frumos si bine si nu pe ceea ce e. Dar, acesta e si rolul culturii, deci, temei i-a sezut bine in piesa.

Altfel, numai de bine!

Handmade

In Fabrica, azi, targ de handmade. Lucruri frumoase, cu migala si imaginatie. Am achizitionat o bluza cu irisi, 2 bratari crosetate si o pereche de cercei. Hainele pictate sunt o slabiciune de-a mea. Nu mi-am putut refuza ”o haina cu poveste” de la Andis fashion (http://www.andisfashion.com/templatebase/andisfashion/current/#). Combinatia de verde, albastru si galben exclama bucurie. Recomand.

http://fabricadehandmade.breslo.ro/

New trends in marketing

Well, it has been a time since a little branded gift would have pleased anyone. Those times are gone. Prospects and clients are more and more demanding, aware of their power of choosing between brand A and brand B, ”practically” the same, differentiated only by the story built around the name of the producer/distributor. Same offer, price war is dangerous, not much to do to attract people. Products are sold by words and image surrounding them in a virtual/imaginative environment. Well, since material gifts are either too expensive or too meaningless, experience is what we can offer. People become more hedonistic, less inclined to gather things, more preoccupied with ”feeling”, ”being” and ”happening”s... Give people bead and circus, is now more ”give people circus” and more, let them be the ”in” the circus. Let them play.

The F1 Roadshow in Bucharest these days - another marketing event, to promote the new fleet of Renault. Changing wheels, driving race like cars and seeing the original F1 equipment - good marketing. Chapeau! The gap between performance in F1 and day to day driving remains an issue that can hardly be solved with image fine tuning. But this is another business.

http://www.renaultf1.com/en/_2009/team/index.php#/team/newsdesk/communiques/22420/

Amintiri din epoca de aur

In sfarsit, filmele romanesti au si final. Pentru ca au coborat stacheta in materie de subtilitati filosofice, autorii au reusit sa faca niste filmulete cu cap si coada si infinit umor. O productie meritorie, cu siguranta, de vazut! (Merge si la depresivi, e chiar tonic!)